The Leading Voices in Food
E267: Nzatu uses bees and ancient grains to uplift African farmers
The climate crisis is devastating the ability of African farmers to support themselves and their communities. Farmers struggle with a lack of running water, electricity, communications, and public transportation. Entire communities are often cut off from the larger world, exacerbating and extending the poverty crisis that grips large parts of the continent. To overcome these issues, our guest, Gwen Jones, co-founded Nzatu Food Group, a regenerative agriculture business designed to protect biodiversity and mitigate climate change. Nzatu Food Group has done some remarkable pioneering work. Gwen is connected to 15,000 Sub-Saharan farmers across 15 countries through beekeeping, sustainable agricultural and conservation training, and by building an increasingly international market for farm products.
Gwen Jones is the co-founder of Nzatu and Chief Partnerships Officer. The daughter of a Zambian mother and English father, Gwen grew up in Zambia, along the banks of the Kafue River. Alongside her sister and business partner, Denise Madiro, Gwen experienced firsthand the immense challenges sub-Saharan African farmers faced every day. Gwen moved to the United States more than 20 years ago and has spent her entire 30+ year career focused on global food security and community development initiatives throughout sub-Saharan Africa. Nzatu is Gwen’s latest initiative. As the climate crisis worsens, rural farmers are at even greater risk. Together, Gwen and Denise decided to do something about–and that’s where Nzatu comes in. Gwen and Denise have a vision that regenerative agriculture can be a nature-based solution, which can and will create value in Africa, for Africa. Her leadership helped foster partnerships with Artcafe, which is roasting coffee beans grown by Nzatu-supported farmers, and Urban Afrique, which is helping bring Nzatu’s products to the U.S. market.
Interview Summary
So please begin by telling us why you and your sister founded this initiative and about its unique strategy for helping farmers.
Well, firstly, our strategy is based on an engage-to-support premise with an approach that focuses on uplifting farmer livelihoods. As you know, farmers are critical actors in agroecological transformation and important stewards of biodiversity. 80% of the world’s food production is done by smallholder farmers, yet only a mere 3% of climate finance goes to our food systems. So, this presents a key avenue to increase intervention in this space through public policy and unlock climate transitional finance.
Helping farmers is so, so important, especially with these small farms. Tell me more about your own history and what led you to start your organization?
Denise, my sister and I, who are the co-founders of Nzatu, we come from a rural community in Southern Zambia. And we grew up alongside smallholder farmers. We understand inherently what the challenges, but as well as the opportunities that smallholder farmers face. What started off very informally helping our relatives and our tribal communities became Nzatu, we started it off by showcasing to our relatives and our farmers on how they could increase their income with simple interventions by keeping bees. And through training and education, we were able to show farmers that through the income on bees, they would earn three US dollars per kg on honey. Which gave two harvests a year compared to 20 US cents on maze. Which was a rain fed and only produced one harvest a year. It made economic sense for them to also keep bees alongside their maize production. And in this way, it would help with economic shocks and help to give a diversified income. So, we were so excited to share this with our farmers. And it grew like wildfire as you can imagine. The farmers in our program were more prosperous. And, from the income that they got from the honey, they were able to get better inputs for other production. And that engagement helped to bring other interventions as well to the communities.
So, how exciting that you were able to make such an important transformation. And I can see why farmers would be grateful for that sort of help. Tell us if you would, about the climate crisis and how it’s affected African farmers?
In some cases, there’s too much water from flooding. In some cases, too little water. So, you know, that volatility- how do you plan with that? In one year, you would have flooding and, so your crops would be washed out in the following two or three years you have absolutely no rain. There is just no way to plan in such kind of situations. Farmers are the ones that are mostly affected by climate change, and all we can do is just be there as a support mechanism. How can we work around that? How can we bring in the in-between periods, bringing in higher yielding seed where they can at least recoup whatever they can do in that season? It’s very, very difficult for the farmers.
Tell us about your vision of regenerative agriculture. What does that concept mean in your context, and how can you help farmers adapt to this changing climate?
Yes. We started off in a very, very grassroots way. I was always fascinated to understand the ancient grains of Africa. Africa has 26 lost crops. These lost crops are including millet and sorghum and Teff and fornio. These are the indigenous grains of Africa. Indigenous to the diet, but indigenous to the environment. They’re very drought resilient and also, they fix nitrogen into the soil. So, they help to bring more resilience and soil health, which is what is lacking in Africa across the continent. We have vast soil degradation, which is also contributing to climate change. By reintroducing what is already inherent in the food history of Africa, it’s a very key intervention. Sometimes is the smallest innovation that can bring about the biggest change. Is bringing back the food that is indigenous to communities. There is a resistance though, because our communities have gotten used to maize. I myself are very used to having nshima, which is made from corn, which only offers 3% nutrition. And it’s very hard to change that staple to go to, let’s say, nshima using sorghum or millet because the taste, is a palate issue. But we have to bring in recipe days. How can we train farmers to use this in their everyday diets? It starts off with that connectivity. How can we help children to take boiled cowpeas to school? You know, making sure that they can use cow pea flour to make cookies and sausages and innovative ways to bring in the recipes on how they can use these crops. It’s not enough to just say you’ve got to, you know, grow the intercrop with ancient grains, because of the nitrogen fixing aspect. You’ve also got to bring that cultural acceptance by connecting with communities and helping them find ways on how they can prepare their food. So that when you talk about innovation, it’s cuisine innovation as well. Not just, soil health and using big words like carbon capture, etc. It’s also about the everyday tactile innovation in a simple thing like having recipe field days in our communities.
You spoke, especially about introducing, well reintroducing, if you would, indigenous grains. Why were they lost in the first place and what have you done?
The crops were lost through commercialization. Maize was introduced as an export cash crop to support the war efforts in Europe. And along that commercialization, the tools and the inputs that were needed to produce maize is what was commercialized. And communities also had to pay the Hut Tax in Maize. So, because of those at policy level and at export level, the change happened slowly over time because it was easier to grow the crops that were meeting the mandatory requirements. Sorghum and millet became a second or third crop to produce because it wasn’t something that was a mandatory crop. And over time, maize replaced the nutritious grains of sorghum and millet. I’m just taking like one example of that. The commercialization aspect.
Well, there are generations with little experience eating these products or growing them. Is that right?
That’s true. Like I said, me included. Even though, academically I know and scientifically I understand that sorghum and millet is of higher nutrition, it’s having that paradigm shift changing the dietary approach to it. And that is one of our key interventions that we can make in our communities. But by having this face-to-face contact with our farmers, we are able to pass that information on. We’re able to transfer that knowledge and bring about including sorghum and millet. So, as you know, Nzatu works mainly with coffee farmers. Coffee is one of our main crops that, that we are engaged in. And our coffee producers focus mainly on coffee. Our work is by encouraging farmers to grow the millets and sorghums so that the coffee farmers themselves will start consuming millet and sorghum. But as well as finding a market for them for those crops.
And are the farmers receptive to the reintroduction of these grains?
It is challenging because as you can imagine, how you harvest coffee and how you harvest millet and sorghum is completely different. Millet and sorghums and most of the ancient grains, the grain is very small. It’s having the tools, the harvesting techniques and the weeding techniques. There’s so much involved in it. And this is where climate transitional finance can really help.
Tell us more about the process. How does your organization go about doing these things?
We engage with farmers. Most of the farmers that we’re involved in are already practicing mulching and other organic practices and regenerative agricultural practices. It is much more common than we think. Farmers are already conservation in nature because it’s inherent in traditional African practices. What we are doing is we are just really enhancing the knowledge that they already have and bringing out the historical practices. For example, when it comes to wildlife conservation, Africans in the tribal communities are already totemic in nature. Meaning that families identify with different animal groups. There is already an indigenous wildlife conservation that already is practiced for hundreds of years in the village. If your family has a totemic nature of, let’s say, kudu, that is an animal that is sacred to your lineage and you would never hunt that kudu, et cetera. So that those age-old practices have been there for centuries. And it’s really inculcating and bringing back that cultural understanding when it comes to the cuisine, when it comes to the wildlife totemic nature of those communities. It is truly lost knowledge that we are really committed to bringing back into our communities.
And as farmers begin to grow these products, is there a market for them?
Yes. This is where I know I get so excited just about the day-to-day work that we are doing. But we are a business, at the heart of it. We really have to make a profit somewhere. And we take product to market. Our team, we have an amazing team across Africa and in Europe and here in the US as well as Asia. And consumers today have become more conscious. They’re looking at products that have an environmental and social value. And we communicate this through our brand positioning. Nzatu’s brand is about taking that story to the consumer so that we can avail the product on the retail shelves by giving them the story of what happens in the field. Nzatu is the voice of the farmer. We are there to tell the farmer’s voice to the consumer so that we can engage with consumers on every retail shelf that we can.
As a consumer, I would find it appealing to know more about the history of the grains that I see at the store or other products for that matter. And about the farmers who grow them. How are consumers responding?
Yes, the thing is, you know, how do we communicate? Consumers are more interested in how we can help a single farmer. Yes, there is an interest to know about how we reduce carbon emissions, etc. But if you can also add the story to it, that by helping a single farmer, you are reducing carbon emissions. You are helping to bring in higher livelihoods. You are helping to bring in increased health and safety measures to the production methods of those products. You are helping to uplift communities. Children are going to school. You are helping to reduce wildlife poaching. All by that single dollar that you are spending on that product. That is what the consumer of today wants to do is how can I make a difference in the way I live and in the way I consume? And that is our goal with Nzatu, is connecting that story to the consumers today.
What are some of the challenges that your organization faces?
Yes. You know, the higher the dream, the bigger the challenges. There’s so many, ranging from trying to find ways that we can provide better honey straining equipment to our farmers so that they can offer better quality honey. But that’s at a very micro level. On a macro level, the challenges are how do we get to change policy so we can increase climate transitional finance for farmers? As I mentioned earlier, only 3% of climate finance goes to food systems. How can we increase that number? And, you know, Kelly, one of the biggest problems that farmers face is with all the EUDR regulations, etc., that are in place now, and scientific based initiative targets and all, how does a farmer in rural Zambia- how are they able to change their method of production to meet those stringent targets? That takes money. It takes investment in their practices to be able to change from chemical-based agriculture to organically driven agriculture and regenerative agriculture. How do they access the inputs, the seeds to be able to intercrop with leguminous crops. That takes investment. You know, and then if they’re only getting 20 US cents per kg from maize with rain fed agriculture, how is a farmer supposed to be able to now even think on investing? There is no money. This is the biggest challenge we face the smallholder farmers are the stewards of biodiversity. They need to be financed. They need to be equipped to be able to accelerate the change because really, they hold the power in their hands. And for us, this is where it’s the most exciting, is if we can support the farmers to do what they need to do out there then it’s a win-win for everyone. It’s a win-win for the farmers. It’s a win-win for the consumers. It’s a win-win for our partners. We are partnered with art Cafe in Italy, who’s our roasting division and Urban Afrik, who are our logistic partners. So, we have the system in place that at every point we have partners that have the same philosophy as we do to support and address climate change.
You mentioned investment in agriculture and in financing. Who are the players in this space? Must the funding come from international organizations or from the country Governments themselves?
The main actors are already in place, like IFC (International Finance Corporation), World Bank, are already channeling that money towards that space. They’re committed, they’re active in that space. But I would also encourage family offices, climate smart funding, social impact funding. The groups that are involved already in agriculture, the ones that are already engaged and already have the due diligence process in place to actually track that. But also, Kelly, I think that Ag Tech, it would be a very important component with the technology that exists today, whether it’s through blockchain or any type of digital tech finance that can enable this. Because it’s also tracking, you know, and the data needed to actually support this. It’s an entire ecosystem that we need. Using digital tools to help to map out soil health and how we can improve soil health right up to the consumer tracking the story. But at the genesis, how do we finance the innovation on the digital tools? How do we finance better seed and how do we get it to the farmers in term terms of storage? How do we harvest so we can reduce waste? It’s an entire ecosystem that is required. There is no one answer, but where does it start? It starts at the top. It starts with the awareness. It starts with telling the story so that we all have a stake in it to change.